To us transformation is about taking ambitious leaps that turn your business around. We are into stimulating collaboration so much that it generates higher profits. Sometimes we use social media, sometimes we don’t. At times we even call it UNBOSSing. If you want us to do it right usually there are three steps involved:
We make you purpose-driven. Step one determines your organization’s purpose. This can be a tough process, but can you imagine anything more motivating than working for a higher purpose? Put purpose first and profit will follow (so will higher returns, productivity and performance).
We take your relationships to a new level. We call this leveraging your “unlimited organization”. Most organizations are self-contained — limited — and treat customers, authorities, or even partners, as “them” instead of “us”. We help you involve those on the outside that wish to advance your purpose.
We replace rigid structures with strong and self-motivating internal mechanisms. Step three identifies your organizational structures. Then we replace them with mechanisms that really stimulate collaboration and reinforce performance, productivity and effectiveness. This may entail a new organizational design, a new performance scheme or the roll-out of social IT.
We believe in second opinions.
And third. And fourth...
Involve and Grow
Scouts want to create a better world. Millions of them are involved in wonderful projects across the globe. We have conceptualized, designed and built a super social network that unites scouts of all nations. It’s our little contribution to world peace.
“What Wemind has done is truly magnificent. It will change the face of scouting.” Director John Geoghegan, World Scout Foundation
World Scout Foundation
Since 1925 Bang & Olufsen has shown a never failing will to create the finest in exclusive picture, sound and car audio products. Now, social media presents a wonderful opportunity to not only listen to customers’ desires but also engage in dialogue with them. We advise Bang & Olufsen on social media strategy from mainland China to North America.
“Perfection is our passion. And that is the reason why we chose Wemind as our global strategic social media advisors.” Online Manager David Rasmussen, Bang & Olufsen
Bang & Olufsen
One of the leading hospitals in the world, Aarhus University Hospital, hired us to build a user driven support platform, allowing for quicker problem solving, cost-efficient support and an easier use of Electronic Medical Records.
We developed a Q&A community of knowledge-sharing, peer support and cross-collaboration. Alongside the system roll-out we ran a culture-drive across the hospital’s different locations. Now, collaboration is on the rise, improving healthcare day by day.
“We have chosen to think radically different. Wemind merges technology with culture, so we save money, and increase efficiency and work happiness at the same time.” Health Informatics CIO Ivan Damborg, Aarhus University Hospital
Aarhus University Hospital
True loyalty relies on trust. We advised what turned out to be the industry’s most audacious telco on how to lower its churn significantly. The strategic recipe was a renewed purpose, a corporate identity of trust and a brand pride so palpable that customers almost feel it. Today customers stay with Call me instead of shop around for better bargains.
“We had an enormous need for innovation. Wemind inspired us to think differently and fundamentally challenged how we used to see our customers” CEO Hanne Lindblad, Call me
Call me’s award winning campaign “Speak Nicely”
Strategy by Wemind. Produced by Jangaard, Mark & Ko.
SwipBox is on a mission to revolutionize e-commerce as we know it. Such boldness requires a new and different type of involvement of retailers, webshops and consumers. We serve as full-service strategic advisors on the launch and marketing of the business in Denmark.
“Wemind has revolutionized our thinking of marketing and customer involvement, and for a startup that wants to revolutionize e-commerce that’s not a bad match.” CEO Henrik Gedde Moos, SwipBox A/S
17,000 employees in 70 countries and thousands to join over the next 15 years. With this reality in sight, Grundfos — the worlds leading pump manufacturer — wanted alignment on its corporate values. Wemind conceptualised and created with e-types The Value Website. Here, Grundfos employees share stories, pictures and videos (an impressive 8,450 the first month) on Grundfos’ core values.
The Danish Ministry of Science, Innovation and Higher Education hired us to involve the public in how they should invest DKK 900 million among the GTS institutes (nine independent research and technology organisations). The involvement campaign spurred the public to contribute over 2,000 suggestions aimed at improving the government’s research and technology development.
TED is a nonprofit organization devoted to ideas worth spreading. Since 2009, Wemind has co-organized and sponsored the local version of the famous TED Talks (TEDxCopenhagen). Wemind has been an integral part of building Denmark’s TEDx community, growing it into a movement in its own right and a major event that in 2012 summoned 650 people.
Anders Fogh Rasmussen served as Danish Prime Minister from 2001-2009.
As his strategic advisors on blogging and social media we helped him involve the public in political decision making.
The investment arm of Scandinavia’s largest bank Nordea came to us with a need for a sophisticated communications channel within Nordea Markets.
We built a social intranet blog called Mbook, and now employees can join groups, share files, upload articles and ask questions in on the Q&A platform “Ask Markets”.
“How do we continue to stay in touch with our former employees after they leave us?”
The Finnish department of the investment arm of Scandinavia’s largest bank Nordea came to us with a desire to create a community that would allow Nordea to stay connected to their former staff.
We developed a social alumni intranet that makes Nordea Markets Finland able to stay in touch, bounce off ideas, develop products, and recruit new staff through their old relations.
DGI — the Danish Gymnastics and Sports Associations had a wish to communicate better internally. We built a social intranet called Weboard for easier communication between meetings for DGI’s executive committee.
It allows members to smoothly share posts, information, agendas and files.
The City of Copenhagen’s Employment and Integration Administration came to us with a need for a social intranet that would allow them to work on strategy, improve management communications, share positive stories, and collaborate in teams.
It allows members to smoothly share posts, information, agendas and files, making life at City Hall much easier.
Maersk Procurement coordinates procurement for the A.P. Møller-Maersk Group, the world’s largest shipping company. We advised Maersk on how to technically and culturally implement social business tools in their operations, and helped roll-out Microsoft’s Yammer as a tool for collaboration.
Today this nimble social enterprise software continues to create a lot of internal and external value. After learning the technical side and the importance of anchoring use of the tools in culture, the organization was able to have value-adding dialogues and create new and enriched communities of practice.
Horsens Hospital Unit in Denmark is comprised of three hospitals: Regionshospitalet Horsens, Regionshospitalet Brædstrup and Skanderborg Health Center.
Here, we conceived and delivered a user driven support platform that forms a stimulating community for medical professionals to help each other with questions and problem solving on issues they face with regard to the use of Electronic Medical Records.
The Danish Broadcasting Corporation (DR) came to us with a need for a sophisticated social platform for internal selection of ideas and concepts for new programming.
We built a social platform called “MinIdé” (My Idea), allowing employees to post and share ideas for new programming and editorial concepts.
Later, DR asked us to create “Denmark’s largest think tank” i.e. use the platform for a country-wide campaign on what Denmark’s new government should focus on.
Bang & Olufsen
Wavestar Energy, a renewable energy startup, wanted to gain mindshare within renewables to garner support for their wave energy solution from all stakeholders.
We helped them by drawing up a comprehensive strategy, creating a new visual ID, designing and developing a website and an active Facebook Page and strategy.
Today, Wavestar has a large and involved community of stakeholders and clear cut communication.
When Twitter started to take off in Denmark, we created Twittertinget with Berlingske Media — a leading Danish news corporation.
We built a platform that streamed tweets from Danish Members of Parliament. All in one place. Very informative.
The Commercial and Clerical Association in Denmark (HK) and the City of Copenhagen’s Employment and Integration Administration asked us to help create a social network for 40,000 members of HK in Copenhagen.
Together we built JobLounge, a place where unemployed can empower themselves, acquire experiences from others in the same situation, get expert advice, share positive stories, and collaborate their way to a new job.
The world’s largest owner and operator of shuttle tankers is on a mission to be the world leader in safe and reliable shuttle tanker and offshore services. We served as advisors on an organizational turnaround aimed at keeping Canadian-owned Teekay in the very forefront of the market, closer to its customers.
Teekay Shuttle & Offshore Services